Responsibilities
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.
Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
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In order to effectively and efficiently manage TikTok eCommerce business, there are a number of internal business teams globally. The Operation Product team provides a wide range of product/service capabilities to empower these teams to achieve different business agendas.
We are looking for an experienced Marketing Automation Product Manager to own the roadmap, strategy and feature development for our marketing automation platform. This Product Manager will be responsible for collaborating with various internal teams including Marketing, Sales, Customer Success and Engineering to understand customer needs and business goals to shape the future of our platform.
Responsibilities:
- Responsible for developing a product roadmap for marketing automation platform, with data-driven strategies built in, providing fluent operation processes, and content creation guidelines.
- Effectively engaging stakeholders on requirements, product status, feedback, and performance, to ensure an aligned OKR on a Quarterly basis.
- Take full ownership of product development, from initial requirement management to post-launch analysis, and drive the best product efficiency and experience for users.
- Monitor quantitative product performance and collect qualitative feedback regularly after product launch, to continuously drive success metrics improvement.
Qualifications
Qualifications
- 7+ years experience in B2B SaaS product management
- Strong track record delivering marketing automation or CRM platforms
- Technical expertise and ability to collaborate with engineering and data science teams
- Data-driven approach to product decisions leveraging customer and market insights
- Excellent communication, presentation and influence skills
- Strategic thinker and problem solver comfortable dealing with ambiguity
- BA/BS degree in Business, Marketing, Engineering or related field
- Experience in SaaS marketing technologies and eCommerce a plus
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at ecommerce.accommodations@tiktok.com.
Job Information
[For Pay Transparency] Compensation Description (annually)
The base salary range for this position in the selected city is $135850 - $337400 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:
We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.
Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.
We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.